There was clear adi love as far as the eye could see as the event kicked off the 2014 Carbon Festival, so guests included some of the speakers (including Designer Mark McNairy, Frank 151 Founder Stephen Malbon, Photographer PrettyPuke, and Complex Chief Content Officer Noah Callahan-Bever) interwoven with a pumping crowd all showing their love for the brand with a sea of 3 stripe apparel and footwear.

The ZX Flux has got the world’s attention, and it seemed to focus on Melbourne which coincides nicely with the start of the Carbon Festival.

I was in Melbourne to shoot the whole weekend will be shooting so I will have more features on it through this week.