The Japanese word TSUGI symbolises progression and moving forwards, with it’s meaning being next, sequence and order; a sentiment that may have layered meaning for the brand’s intention for this shoe and it’s movement.

2 designs sit next to each other; the PUMA TSUGI Shinsei (left above) which offers a more intricate form hugging style (left) with the PUMA TSUGI Blaze (right above) style offering an equally interesting design, but with a more robust and retro feel.


In keeping with the shoe’s Japanese theme, the hosting took place at KOKO restaurant in Melbourne which provided the backdrop for a great night of chat, food and TSUGI appreciation among some truly inspiring people who all contribute to the sneaker scene with their passion and skills for photography.

We made some new friends along the way (including our Chef who was so into the shoes he couldn’t leave without securing a pair for himself too), and would love you to check out the work of Sneaker Freaker Vinny Tang Jack Bamber Tom Shepherd Matt Williams Lucas Blackman and Lyam Chapman to name just a few.

Great design, great sentiment and for those of us there a great night.

A huge thanks to PUMA Australia, and especially to James Chan, and I think it’s safe to say that I like the rest of the attendees at last night’s event all await PUMA’S next moves with great interest as the TSUGI is a great statement of intent for their intentions in the sneaker market.

@pumasportstyle #pumaau